
Ever had a daytime or nightly engagement that you had to attend, but when you look inside your closet to decide on what to wear and think “hmm…well I REALLY don’t want to wear a skirt today, but errm…I don’t want to look hella nun-like and wear slacks neither.”



Ladies and gentlemen have all been through these bouts of “tomato, to-MAH-to,” “potato, po-TAH-to,” kind of closet decision every now and then. The question now posed is whether or not a solution to this ancient old problem can be found…and thank goodness there is! Established in 2006 by designer Jude Feller, Lily + Jae Clothing Brand can be seen as the love child between the rough and tumble tomboy days, and the frou-frou girly days, and while the brand can be seen as just fresh off the market, it has established itself in the four fashion Mecca’s of the world: Vancouver, Los Angeles, New York and even Tokyo. Despite the geographical differences, the same collection is introduced in the different locations at the same time. This spring and summer, Feller sticks with the “love child” concept by producing looks that defy the conventional, while still keeping it nice and classy (call it the “romantic rebel look” as you will). However, you can expect something completely different this fall, with clean cut lines, classy neutrals, and a few pretty ruffles here and there. The versatility of this collection will also shine, as these looks can transition flawlessly from looks that are suitable for “day” to “play.” Sigh, oh Lily + Jae, thank you for making life so much easier…at least fashion wise.
Want to grab some of your own Lily + Jae? Check out your Vancouver Plen+y, and Riot. Want to know more about the brand? Check out www.lilyandjae.com for more deets!









